What is a client centric approach?

What is a client centric approach?
A client centric approach to project management is one that focuses on increasing visibility and client involvement to improve outcomes. A client centric approach may create more ways for clients to give their feedback, track project progress, and will otherwise engage them throughout the process.

Richard Blatcher
As the Senior Director for Product and Industry Solutions Marketing at Wrike, Richard manages the global go-to-market approach in strategic industries, including professional services. He has over 30 years’ experience in the industry, managing the delivery of marketing and sales enablement offerings to professional services, manufacturing, and distribution blue-chip enterprises. He previously worked at Autodesk, where he was responsible for market launches of SaaS solutions.
